Graphic and Media Design
Full-time Bachelor’s Programme:
Visual Arts Programme (Code: B0211P310008)
Experience the dynamic work life of a top visual arts team. We’ll teach you everything you need to know about brand design (branding, visual ID creation), art direction (campaign teamwork, copywriter + account manager partnerships), and digital design (UI, UX, web & app design). You’ll build highly marketable skills in branding and identity creation, coding and development, social innovation, and motion design.
Year 1
Media sociology and psychology; Introduction to graphic design; Introduction to marketing communication; Culture of written and spoken language; History of graphic design; History of art and culture; Graphic and media design – studio; Digital picture processing; Drawing; Intermedia performance; Type essentials; Annual project
Year 2
History of graphic design, History of art and culture; Graphic and media design – studio; Digital picture processing; Drawing; Intermedia performance; Annual project; Specifics of advertising industry; English – major seminar; Foreign language; Typography; Philosophy and aesthetics
Year 3
Graphic and media design – studio; English – major seminar; Foreign language; Philosophy and aesthetics; Working with sources; Optional seminar 1; Optional seminar 2; Professional experience
Media sociology and psychology; Introduction to graphic design; Introduction to marketing communication; Culture of written and spoken language; History of graphic design; History of art and culture; Graphic and media design – studio; Digital picture processing; Drawing; Intermedia performance; Type essentials; Annual project
History of graphic design, History of art and culture; Graphic and media design – studio; Digital picture processing; Drawing; Intermedia performance; Annual project; Specifics of advertising industry; English – major seminar; Foreign language; Typography; Philosophy and aesthetics
Graphic and media design – studio; English – major seminar; Foreign language; Philosophy and aesthetics; Working with sources; Optional seminar 1; Optional seminar 2; Professional experience
This degree pairs comprehensive visual arts training with the latest marketing science. We understand that today’s graphic arts and media space is highly competitive, and a classic graphic design education is no longer enough. That’s why we teach our students to see the big picture: our courses combine core skills in design, visual communication, and graphic media and technologies. You’ll work independently and in teams in line with the demands of your future career.
A remarkable portfolio
Starting from your first semester, you’ll tackle assignments for real-world clients. Not only will you put together a brilliant portfolio but you’ll get to present your ideas to major commercial players. As well as gaining a wide range of new specialist skills, you’ll sample a huge variety of projects. These assignments are designed to sharpen your analytical and critical thinking and prepare you for your future professional life.
This is the right programme for you if you want to be a:
- Graphic designer
- Web & App designer
- Art director
- Creative director
Teachers & Mentors
MgA. Miroslav Roubíček
Head of Graphic and media design studio and specialization
Bachelor’s Degree Admission Requirements
Prospective students seeking bachelor’s degree admissions must meet one of the following criteria to be considered for enrollment:
- Be a high school graduate; or
- Have successfully completed the General Educational Development (GED) test; or
- Be a transfer student from another accredited college or university
Students must submit proof that they have met one of the above criteria to be accepted at the college or university. Czech universities require foreign students to have their high school diploma verified by the Czech authorities. It’s an easy process and we will assist accordingly.
Basic: 4 190 EUR (per semestr)
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